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Memoirs of a SLACer

sociological views on life and the liberal arts

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The top ten most sexist car ads

June 4, 2013 by John

As a sort of spiritual foll0w-up to my most-viewed post, Jalopnik has posted their ranking of the top ten most sexist car ads. Two of the entries from the previous list made the cut. Also included were things like this:

Women and Cadillac

The ad states:

One of the special delights which ladies find in Cadillac ownership is the pleasure of being a passenger. First of all, there is the sheer physical luxury of riding in a new Cadillac. The car is wondrously spacious and comfortable – and perfectly proportioned for complete freedom of movement. Then there is the enchanting interior beauty…the marvellous convenience of it’s appointments…the great smoothness of ride…and the marvellous quietness of operation. We invite you to visit your local dealer soon…with the man of the house – and spend an hour in the passenger seat of a 1959 Cadillac. We know you will agree that it is the world’s nicest place to sit.

See also: Previous posts about sexism and cars related to Volkswagen’s Beetle, female mechanics, and sexist Kia ads.

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Posted in Gender, Popular Press | Tagged Cadillac, Jalopnik, Kia, Memoirs of a SLACer, Sexism Sells, Sexist Car Ads, Volkswagen |

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